Marketers often have to come up with creative ways to gain a competitive advantage and sell T.S.O.C.—the same old crap. This requires repackaging common ingredients and giving them new (and newly trademarked) names and identities. Are they insulting our intelligence with their duplicity or does this type of marketing really work? If you’ve purchased the following products, you may have to side with the latter.
Bifidus Regularis and Bifidus Immunis = Yogurt
Certs—with Retsyn® = copper gluconate (the green specks), hydrogenated cottonseed oil, and flavoring. There is no such chemical as Retsyn.
Scope—with T25® = blend of breath fresheners
Quadratein™=Snickers Marathon Bar blend of non-proprietary ingredients
More.
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