The Slow Web

Slow Web and Slow Food

The Slow Web Movement is a lot like the Slow Food Movement, in that they’re both blanket terms that mean a lot of different things. Slow Food began in part as a reaction to the opening of a McDonald’s in Piazza di Spagna in Rome, so from its very origin, it was defined by what it’s not. It’s not Fast Food, and we all know what Fast Food is… right?

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Knowledge vs. Information

Timeliness. Rhythm. Moderation. These things dovetail into what I consider the biggest difference between Slow Web and Fast Web. Fast Web is about information. Slow Web is about knowledge. Information passes through you; knowledge dissolves into you. And timeliness, rhythm, and moderation are all essential for memory and learning.

The Slow Web

Timely not real-time. Rhythm not random. Moderation not excess. Knowledge not information. These are a few of the many characteristics of the Slow Web. It’s not so much a checklist as a feeling, one of being at greater ease with the web-enabled products and services in our lives.

Like Slow Food, Slow Web is concerned as much with production as it is with consumption. We as individuals can always set our own guidelines and curb the effect of the Fast Web, but as I hope I’ve illustrated, there are a number of considerations the creators of web-connected products can make to help us along. And maybe the Slow Web isn’t quite a movement yet. Maybe it’s still simmering. But I do think there is something distinctly different about the feeling that some of these products impart on their users, and that feeling manifests from the intent of their makers.

Fast Web companies want to be our lovers, they want to be by our sides at all times, want us to spend every moment of our waking lives with them, when sometimes that’s not what we really need. Sometimes what we really need are friends we can meet once every few months for a bowl of ramen noodles at a restaurant in the East Village. Friends with whom we can sit and talk and eat and drink and maybe learn a little about ourselves in the process. And at the end of the night get up and go our separate ways, until next time. Until next time.

More: The Slow Web – Jack Cheng