Tuesday, January 23, 2007

A Tattoo is Forever... or not?


Just as the number of Americans sporting tattoos has soared in the past decade, so has membership in another group: people who want their bodywork removed. Only then do they come to know the truth -- that laser tattoo removal is painful, expensive and may not do the job completely.

Soon there may be a solution to the phenomenon of tattoo regret -- removable tattoo ink. A company founded by doctors says it will begin selling such ink early next year. The ink is applied just as with any tattoo, and will remain in place as long as desired. But if the owner later decides that the artwork has to go, it can be removed fully and safely with a single laser treatment.

The founders of the New York company making the removable ink, Freedom-2 LLC, say their goal is to help those who have come to regret permanently decorating their bodies. But backers say the technology will not only simplify tattoo removal, it will create an expanded market for body art -- since consumers can be now assured that the tattoo will come off easily and without exorbitant cost.

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